Learn how to maximize your company’s marketing potential and minimize your employer liability in this two-part session.
Part 1: Are you trying to deliver your company’s message through the internet and social networking? Find out how to resonate with an invisible audience. Susan Rich, owner of RichWriting Inc., shows you how to organize your thoughts and pick a key message. Together you’ll discuss what makes good content — do’s and don’ts to capture your target market’s attention. Writing questions are strongly encouraged!
Part 2: How much control do employers have over their employees’ use of the internet and social media? Gain tips and sample policies that will allow you to be proactive in minimizing work-related issues and employment risk.
Who Should Attend?:
Business Owners, Sales and/or Marketing employees writing for the internet, HR practitioners, Managers and Supervisors who communicate and help enforce company policies.
Speakers:
Susan Rich: A business writer, editor, and writing consultant, Susan Rich has a journalism degree and 20+ years experience in print, PR, and marketing. Susan is recognized for her trademark workshop, “Write it Rich! Real-world Writing Tips for Reluctant Writers.”
Molly Kelley: HR Account Rep for Xenium, author and editor.
Date: Thursday, October 22nd
Agenda: Registration 7:30am – 8:00am
Presentation 8:00am – 9:30am
Location:
Xenium’s Training Center
7401 SW Washo Court, Suite 200
Tualatin, OR 97062
Cost:
Xenium Clients: $25 per attendee
Xenium Friends & Guests: $50 per attendee
RSVP today – SPACE IS LIMITED!
